The right people.
In the right room.
You bring the programme. We help bring the people.
Audience research, personal invitations and registration support
for conferences, summits and executive events.
From the first invitation to registration.
Start with the people you need.
Tell us which roles and organisations belong at your event, and which to exclude. We agree the criteria with you before research and invitations begin.
- Target company and role mapping
- Relevant business contact research
- Deduplication and exclusion checks
- Clear qualification criteria
Invitations that explain the event.
Your team approves the invitation and offer. We explain the event’s relevance to the audience, answer questions and follow up according to each response.
- Event-specific invitation copy
- Managed replies and questions
- Follow-up based on the response
- Unsubscribe and suppression handling
Make the next step easy.
Interested delegates receive your approved registration link or form. We answer questions about the process and check registrations with your team.
- Complimentary pass eligibility checks
- Your approved registration link or form
- Confirmation and reminder emails
- Attendance reconciliation with your team
Know where your campaign stands.
Follow the campaign through research, invitations, replies and registrations. Reports use the measures and schedule agreed with your team, with issues flagged for attention.
- Audience research and invitation progress
- Replies and registration updates
- Attendance reconciliation with your team
- Agreed reporting schedule and next actions
Conferences / Industry summits / Executive roundtables / Hosted buyer events
Audience planning
for your industry.
Explore which roles may suit your programme and what to include in the audience brief for your sector.
Your audience.
Their language.
We help event organisers reach audiences across the UK, Europe and the US, including London, Birmingham, Berlin and Miami.
We can also plan campaigns for audiences in Japan, Taiwan, China, South Korea and Australia. Invitations reflect the audience’s language, professional customs and reasons for attending.
Why Summitrix?
We chose “summit” for the kind of gathering where the people in the room matter. The ending, “-trix”, gives the name a modern edge and suggests a network of connections. Together, they give us a name for a business built around bringing relevant people to professional events.
Summitrix helps organisers find those people and give them a reason to attend. That work starts well before the doors open: understanding the audience, preparing a considered invitation and following the conversation through to registration. Across countries and industries, we keep the organiser’s audience at the centre of the work.
Founded by Ankit Manglani and Jessie Wu.
40+ years of combined industry experience behind our approach.
Plan your next campaign.
Prepare your
event brief.
Use this planner to put your requirements in one place. You can download the result and keep it for a proposal discussion.